Google Analytics for Beginners - Zero to Hero [Video]
Video
Video
$99.99
Subscription
$15.99
$10 p/m for three months
What do you get with a Packt Subscription?
This book & 7000+ ebooks & video courses on 1000+ technologies
60+ curated reading lists for various learning paths
50+ new titles added every month on new and emerging tech
Early Access to eBooks as they are being written
Personalised content suggestions
Customised display settings for better reading experience
50+ new titles added every month on new and emerging tech
Playlists, Notes and Bookmarks to easily manage your learning
Mobile App with offline access
What do you get with a Packt Subscription?
This book & 6500+ ebooks & video courses on 1000+ technologies
60+ curated reading lists for various learning paths
50+ new titles added every month on new and emerging tech
Early Access to eBooks as they are being written
Personalised content suggestions
Customised display settings for better reading experience
50+ new titles added every month on new and emerging tech
Playlists, Notes and Bookmarks to easily manage your learning
Mobile App with offline access
What do you get with Video + Subscription?
Download this video in MP4 format, plus a monthly download credit
This book & 6500+ ebooks & video courses on 1000+ technologies
60+ curated reading lists for various learning paths
50+ new titles added every month on new and emerging tech
Early Access to eBooks as they are being written
Personalised content suggestions
Customised display settings for better reading experience
50+ new titles added every month on new and emerging tech
Playlists, Notes and Bookmarks to easily manage your learning
Mobile App with offline access
What do you get with a Packt Subscription?
This book & 6500+ ebooks & video courses on 1000+ technologies
60+ curated reading lists for various learning paths
50+ new titles added every month on new and emerging tech
Early Access to eBooks as they are being written
Personalised content suggestions
Customised display settings for better reading experience
50+ new titles added every month on new and emerging tech
Playlists, Notes and Bookmarks to easily manage your learning
Mobile App with offline access
What do you get with eBook?
What do I get with Print?
Get a paperback copy of the book delivered to your specified Address*
Download this book in EPUB and PDF formats
Access this title in our online reader
DRM FREE - Read whenever, wherever and however you want
Online reader with customised display settings for better reading experience
What do I get with Print?
What do you get with video?
What do you get with video?
What do you get with Audiobook?
What do you get with Exam Trainer?
Video
$99.99
Subscription
$15.99
$10 p/m for three months
What do you get with a Packt Subscription?
This book & 7000+ ebooks & video courses on 1000+ technologies
60+ curated reading lists for various learning paths
50+ new titles added every month on new and emerging tech
Early Access to eBooks as they are being written
Personalised content suggestions
Customised display settings for better reading experience
50+ new titles added every month on new and emerging tech
Playlists, Notes and Bookmarks to easily manage your learning
Mobile App with offline access
What do you get with a Packt Subscription?
This book & 6500+ ebooks & video courses on 1000+ technologies
60+ curated reading lists for various learning paths
50+ new titles added every month on new and emerging tech
Early Access to eBooks as they are being written
Personalised content suggestions
Customised display settings for better reading experience
50+ new titles added every month on new and emerging tech
Playlists, Notes and Bookmarks to easily manage your learning
Mobile App with offline access
What do you get with Video + Subscription?
Download this video in MP4 format, plus a monthly download credit
This book & 6500+ ebooks & video courses on 1000+ technologies
60+ curated reading lists for various learning paths
50+ new titles added every month on new and emerging tech
Early Access to eBooks as they are being written
Personalised content suggestions
Customised display settings for better reading experience
50+ new titles added every month on new and emerging tech
Playlists, Notes and Bookmarks to easily manage your learning
Mobile App with offline access
What do you get with a Packt Subscription?
This book & 6500+ ebooks & video courses on 1000+ technologies
60+ curated reading lists for various learning paths
50+ new titles added every month on new and emerging tech
Early Access to eBooks as they are being written
Personalised content suggestions
Customised display settings for better reading experience
50+ new titles added every month on new and emerging tech
Playlists, Notes and Bookmarks to easily manage your learning
Mobile App with offline access
What do you get with eBook?
Download this book in EPUB and PDF formats
Access this title in our online reader
DRM FREE - Read whenever, wherever and however you want
Online reader with customised display settings for better reading experience
What do I get with Print?
Get a paperback copy of the book delivered to your specified Address*
Download this book in EPUB and PDF formats
Access this title in our online reader
DRM FREE - Read whenever, wherever and however you want
Online reader with customised display settings for better reading experience
What do I get with Print?
Get a paperback copy of the book delivered to your specified Address*
Access this title in our online reader
Online reader with customised display settings for better reading experience
What do you get with video?
Download this video in MP4 format
Access this title in our online reader
DRM FREE - Watch whenever, wherever and however you want
Online reader with customised display settings for better learning experience
What do you get with video?
Stream this video
Access this title in our online reader
DRM FREE - Watch whenever, wherever and however you want
Online reader with customised display settings for better learning experience
What do you get with Audiobook?
Download a zip folder consisting of audio files (in MP3 Format) along with supplementary PDF
What do you get with Exam Trainer?
Flashcards, Mock exams, Exam Tips, Practice Questions
Access these resources with our interactive certification platform
Mobile compatible-Practice whenever, wherever, however you want
-
Free ChapterIntroduction
-
Overview of Web and Digital Analytics and how Google Analytics works
-
Setup Google Analytics
-
Google Analytics Report
- Overview of Google Analytics Interface
- Home Screen of Google Analytics
- Audience Overview Report - Google Analytics
- Demographic Reports
- Acquisition Overview Report - Google Analytics
- Behavior Overview Report
- Event Tracking in Google Analytics - Tracking Non-page view actions
- Conversion Reports - Google Analytics
-
Views, Configuring Goals, and Campaign Tracking URLs
About this
video
Google Analytics has become an integral part of business and marketing in most organizations. Having the right level of knowledge of Google Analytics will help you gain a competitive edge among your peers. In this video course, you’ll learn how to use Google Analytics to measure the performance of your website and marketing programs.
The course begins with an introduction to web and digital analytics to help you to understand how Google Analytics works. Next, you’ll sign up for a Google Analytics account, install Google Analytics, and connect your Google Analytics account to a demo account. Moving ahead, you’ll explore Google Analytics reports to generate reports and track events and conversions. Toward the end, you’ll create views, views filters, and goals and track campaigns in Google Analytics.
By the end of this course, you’ll have gained the knowledge and insights needed to direct your marketing efforts for success by measuring the performance of your digital marketing plan with the help of Google Analytics. All the codes and supporting files for this course will be available at- https://github.com/PacktPublishing/Google-Analytics-for-Beginners---Zero-to-Hero
- Publication date:
- September 2020
- Publisher
- Packt
- Duration
- 1 hours 28 minutes
- ISBN
- 9781800562691